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The words we don’t have:  How non-verbal communication boosts content

The words we don’t have: How non-verbal communication boosts content

by Juliette@acercaconsulting.com | Feb 14, 2023 | articles

Depending on your culture, age, education, geographical location, attitude but also intent; words can have a lot of interpretations. Traditionally they are accompanied by non-verbal cues such as tone of voice, body language, and facial expressions which help...
Going Global – How to approach it and why it matters?

Going Global – How to approach it and why it matters?

by Juliette@acercaconsulting.com | Jan 10, 2023 | articles

I18N, L10N, …, the Language Services (aka Localization, L10N) industry is not short of acronyms, but do you know what really happens with your content once you have decided to go global? Is it getting translated, localized or transcreated? Why does it matter and what...

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